I’m not a plastic bag by Anya Hindmarch
Posted by Chantelle on Tue 27th February 2007 at 07:00 AM, Filed in Industry News
Anya Hindmarch Environmental Bags
Green is the new black, according to Anya Hindmarch and becoming environmentally friendly has never been so talked about as it is now. This issue is more important than ever and that is why we have to get the message across to anyone and everyone in any way we can. We, in the fashion industry know of a cute little number that can do just that!
Apparently ‘green’ is the new black, according to Anya Hindmarch who is famous for creating the ‘Be a Bag’ concept. This concept is still very fashionable, this is where sending in your favourite photo can be made into a gorgeous bag in any shape or form.
As a result of these magnificent bags and due to their success, Anya decided that she wanted to make even more of a difference and inspire people to change their every day ways and think MORE green.
Anya has produced a slogan bag which reads - I’m not a plastic bag and the concept behind it is that you can use it for everything! Use it when your shopping, going to the gym or take it to the beach, just know that you are making a difference whatever you decide to use it for by not using plastic bags.
This limited edition bag will be sold in only a few outlets worldwide only but will mainly be accessible for individuals to buy from over 300 Sainsbury’s stores from April 25th.
Go a little greener and buy this exclusive, limited edition bag for only £5.
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