Escala - the new legs of Pretty Polly
Posted by Jamie Nicholson on Mon 1st June 2009 at 06:01 AM, Filed in Hot News
Escala have rocketed to fame over the past 12 months thanks to ITV’s Britain’s Got Talent and the fact they are well… gorgeous and pretty talented!
They’ve just been crowned the ‘legs of Pretty Polly’, a smart marketing ploy that should see sales increase somewhat. The group have been tasked with launching the new range called Pretty Polly Naturals.
Mr Cowell signed them of course; we all know you’ve an eye for the ladies Simon, so he must be very happy to see that their profiles are growing in value. The launch of the new range of tights and the ad campaign coincides with the release of Escala’s self-titled debut album, clever eh!
Escala’s fresh, innovative approach and home-grown talent identified them as the perfect partner for Pretty Polly and the relaunch of the innovative Pretty Polly Naturals – a collection of ‘better than bare’ products.
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